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Building a StoryBrand: Clarify Your Message So Customers Will Listen (Hardcover)
By:
Donald Miller
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The Brand Gap (Paperback)
By:
Marty Neumeier
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Designing Brand Identity: An Essential Guide for the Whole Branding Team (Hardcover)
By:
Alina Wheeler
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Positioning: The Battle for Your Mind (Paperback)
By:
Al Ries
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Zag: The Number One Strategy of High-Performance Brands (Paperback)
By:
Marty Neumeier
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Brand Flip, The: Why customers now run companies and how to profit from it (Voices That Matter)
By:
Marty Neumeier
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The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand (Hardcover)
By:
Laura Ries
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How Brands Grow: What Marketers Don't Know (Hardcover)
By:
Byron Sharp
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Start with Why: How Great Leaders Inspire Everyone to Take Action (Hardcover)
By:
Simon Sinek
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Brand Thinking and Other Noble Pursuits (Hardcover)
By:
Debbie Millman
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Shoe Dog: A Memoir by the Creator of Nike (Hardcover)
By:
Phil Knight
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What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest (Hardcover)
By:
Denise Lee Yohn
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This is Marketing: You Can't Be Seen Until You Learn To See (Kindle Edition)
By:
Seth Godin
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Ogilvy on Advertising (Paperback)
By:
David Ogilvy
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The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes (Hardcover)
By:
Margaret Mark
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Purple Cow: Transform Your Business by Being Remarkable (Hardcover)
By:
Seth Godin
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Contagious: Why Things Catch On (Hardcover)
By:
Jonah Berger
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Lovemarks The Future Beyond Brands (Hardcover)
By:
Kevin Roberts
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Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It (Kindle Edition)
By:
April Dunford
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Branding: In Five and a Half Steps (Hardcover)
By:
Michael Johnson
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Identity Designed: The Definitive Guide to Visual Branding (Hardcover)
By:
David Airey
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Building Distinctive Brand Assets (Hardcover)
By:
Jenni Romaniuk
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Archetypes in Branding: A Toolkit for Creatives and Strategists (Spiral-bound)
By:
Margaret Hartwell
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Building Strong Brands (Hardcover)
By:
David A. Aaker
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Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound (Hardcover)
By:
Martin Lindstrom
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Aaker on Branding: 20 Principles That Drive Success (Paperback)
By:
David A. Aaker
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Strategic Brand Management (Hardcover)
By:
Kevin Lane Keller
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Brand Leadership: The Next Level of the Brand Revolution (Hardcover)
By:
David A. Aaker
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Hello, My Name Is Awesome: How to Create Brand Names That Stick (Paperback)
By:
Alexandra Watkins
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60-Minute Brand Strategist: The Essential Brand Book for Marketing Professionals (Hardcover)
By:
Idris Mootee
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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk (Paperback)
By:
Al Ries
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Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Adweek Book S.)
By:
Adam Morgan
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Brand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time (Paperback)
By:
Matt Haig
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Personal Branding (Hardcover)
By:
Luigi Centenaro
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My Booky Wook (Hardcover)
By:
Russell Brand
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How Brands Grow: Part 2: Emerging Markets, Services, Durables, New and Luxury Brands (Hardcover)
By:
Jenni Romaniuk
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Alchemy: The Surprising Power of Ideas That Don't Make Sense (Paperback)
By:
Rory Sutherland
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Bigger Than This: How to Turn Any Venture Into An Admired Brand (Paperback)
By:
Fabian Geyrhalter
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Logo Design Love: A Guide to Creating Iconic Brand Identities (Paperback)
By:
David Airey
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Made to Stick: Why Some Ideas Survive and Others Die (Hardcover)
By:
Chip Heath
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The Brand Mapping Strategy: Design, Build, and Accelerate Your Brand (Paperback)
By:
Karen Leland
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Marty Neumeier's Innovation Workshop: Brand Strategy + Design Thinking = Transformation, DVD (Hardcover)
By:
Marty Neumeier
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Buyology: Truth and Lies About Why We Buy (Hardcover)
By:
Martin Lindstrom
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Permission Marketing: Turning Strangers into Friends and Friends into Customers (Hardcover)
By:
Seth Godin
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Steve Jobs (Hardcover)
By:
Walter Isaacson
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No Logo (Paperback)
By:
Naomi Klein
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The Boron Letters (Kindle Edition)
By:
Gary Halbert
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The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters (Paperback)
By:
Joseph Sugarman