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Marketing Management Books Categories
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Marketing Management (Hardcover)
By:
Philip Kotler
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Principles of Marketing (Hardcover)
By:
Philip Kotler
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Good to Great: Why Some Companies Make the Leap... and Others Don't (Hardcover)
By:
Jim Collins
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Ten Deadly Marketing Sins: Signs and Solutions (Hardcover)
By:
Philip Kotler
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Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know (Hardcover)
By:
Philip Kotler
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The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand (Hardcover)
By:
Laura Ries
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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk (Paperback)
By:
Al Ries
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant (Hardcover)
By:
W. Chan Kim
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Manajemen Pemasaran - Jilid 2 (Paperback)
By:
Philip Kotler
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Decoded: The Science Behind Why We Buy (Kindle Edition)
By:
Phil P. Barden
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Hooked: How to Build Habit-Forming Products (Hardcover)
By:
Nir Eyal
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Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know (Hardcover)
By:
Mark Jeffery
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Building a StoryBrand: Clarify Your Message So Customers Will Listen (Hardcover)
By:
Donald Miller
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Customers for Life: How to Turn That One-Time Buyer Into a Lifetime Customer (Paperback)
By:
Carl Sewell
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The Art of Social Media: Power Tips for Power Users (Hardcover)
By:
Guy Kawasaki
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Rework (Hardcover)
By:
Jason Fried
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Positioning: The Battle for Your Mind (Paperback)
By:
Al Ries
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Competitive Strategy: Techniques for Analyzing Industries and Competitors (Hardcover)
By:
Michael E. Porter
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Marketing Warfare (Hardcover)
By:
Al Ries
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In Search of Excellence: Lessons from America's Best-Run Companies (Paperback)
By:
Thomas J. Peters
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The Entrepreneurial Manager (The Penguin Business Library)
By:
A.L. Minkes
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Marketing Research: Measurement and Method (Paperback)
By:
Donald S. Tull
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Бессознательный брендинг: Использование в маркетинге новейших достижений нейробиологии (Азбука-Бизнес) (Russian Edition)
By:
Дуглас Ван Прает
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Marketing (Paperback)
By:
David Mercer
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Sales and Distribution Management (Paperback)
By:
Tapan K. Panda
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Porter's Five Forces: Understand competitive forces and stay ahead of the competition (Management & Marketing Book 1)
By:
50Minutes
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The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term (ebook)
By:
J. Noel Kapferer
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The New Strategic Brand Management: Advanced Insights and Strategic Thinking (New Strategic Brand Management: Creating & Sustaining Brand Equity)
By:
Jean-Noël Kapferer
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Marketing Plans, Sixth Edition: How to prepare them, how to use them (Paperback)
By:
Malcolm McDonald
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Key Account Management: A Definitive Guide (Paperback)
By:
Malcolm McDonald
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Market Segmentation: How to do it, how to profit from it (Paperback)
By:
Malcolm McDonald
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Marketing Metrics: 50+ Metrics Every Executive Should Master (Hardcover)
By:
Neil T. Bendle
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Distribution Channels: Behavioural Dimensions (Paperback)
By:
Louis W. Stern
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Career's Quest: Proven Strategies for Mastering Success in Your Profession: Networking and Building Professional Relationships (Paperback)
By:
Shubham Shukla
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Marketing in Venus (Paperback)
By:
Hermawan Kartajaya
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Managing Oneself (Harvard Business Review Classics)
By:
Peter F. Drucker
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The Essential Drucker (Paperback)
By:
Peter F. Drucker
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Innovation and Entrepreneurship (Paperback)
By:
Peter F. Drucker
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Management: Tasks, Responsibilities, Practices (Paperback)
By:
Peter F. Drucker
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Sensory Marketing: Theoretical and Empirical Grounds (Routledge Interpretive Marketing Research)
By:
Bertil Hulten
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The Lean Strategy: Using Lean to Create Competitive Advantage, Unleash Innovation, and Deliver Sustainable Growth (Hardcover)
By:
Michael Ballé
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Marketing Strategy (Hardcover)
By:
Steven P. Schnaars
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STRATEGY FOR A NETWORKED WORLD (Hardcover)
By:
RAMIREZ RAFAEL
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One Step Ahead: Keeping Your Company Competitive (Hardcover)
By:
Andrew Campbell
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The Behavioral Foundations of Strategic Management (ebook)
By:
Philip Bromiley
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Corporate Strategy: Tools for Analysis and Decision-Making (Hardcover)
By:
Phanish Puranam
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Global Business Strategy: A Systems Approach (Hardcover)
By:
Asterios G. Kefalas
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Competition and Entrepreneurship (Paperback)
By:
Israel M. Kirzner